The Foundation Sprint

A fixed-scope, two-week engagement. I check what you already have, then fix what's broken and build what's missing. You keep running your business.

Who it's for

Your website doesn't bring in inquiries, or you don't have one yet.
You run ads, or plan to, and can't tell what's working.
Leads reach you and then go quiet, because follow-up depends on you remembering.

What you get in the end

A business that has a working front door, a way to see who walks through it, and a system that follows up when you can't. Everything is built in accounts under your name, and you hold every login.

What's included

The audit comes first, and it decides what gets built. Everything below happens where the audit shows a gap. Anything you already have that works, we keep.

The audit, first

A written review of your website, Google Business Profile, social media, and tracking, with a 30-day action plan. It decides what gets built.

Your website

Fixed or built where the audit shows a gap: up to five pages, made to work on phones, each with one clear next step. If your current site works, we keep it.

Your Google Business Profile

Set up if you don't have one, optimized if you do, and taken through Google's verification with you.

Your tracking

Google Analytics 4, the Meta Pixel, and a working form backend, installed where they're missing, tested, and shown to you working.

Your follow-up

An automatic reply and five follow-up email templates, written in your voice.

Your social setup

Your Instagram bio and link page rewritten, plus a 30-day content calendar with 12 written captions.

Your handoff

A one-hour handoff call where I walk you through everything, then 30 days of email support with a reply within 48 hours.

How the two weeks run

Week 1

Audit, plan, and build
- Audit your current setup and agree what needs building
- Collect your logo, photos, services, and prices
- Fix or build the website pages you need
- Set up or optimize your Google Business Profile
Week 2

Connect, test, and hand off
- Install any missing tracking and test all of it
- Build your follow-up system
- Rewrite your Instagram bio and link page, and write your content calendar
- Handoff call

The two weeks start once I have your content: logo, photos, service details, and access to your accounts. Most delays come from waiting on content, so I'll tell you exactly what I need on day one.

What's not included

Ongoing content creation
A custom logo
Custom photography
Paid-ad management
An online store or booking system beyond a simple form

If you need one of these, I'll say so up front and either quote it separately or point you to someone better suited.

Price and payment

$1,997, fixed. No hourly billing and no surprise add-ons.

Half ($999) to book your spot. The other half ($998) at handoff. See the Refund Policy for cancellation terms.

Book a free 20-minute call

Start smaller with the Diagnostic Audit.

$297 for a written read on exactly where your gaps are.

You get a written audit within five business days: your website, your Google Business Profile, your social media, and your tracking, plus a 30-day action plan and a short recorded walkthrough. Nothing is built. You can act on it yourself or bring me in.

After your Sprint, ongoing monthly support is available to a limited number of clients. Ask about it on your handoff call.

Ask about the Audit

Questions people ask

Do I need to be technical?

No. I do the building, and on the handoff call I explain each piece in plain language so you know what it does and how to check it.

What do you need from me?

Your logo and photos, details about your services and prices, and access to your existing accounts, such as your website, domain, Google, and Instagram. Quick answers when I have a question keep the two weeks on track.

I already have a website. Do I need a new one?

Not necessarily. The audit shows what's working, what's broken, and what's missing. I keep what works, fix what doesn't, and build what's missing, all within the same fixed scope of up to five pages.

Will this bring me more customers?

I can't promise that, and nobody honest can. What the Sprint gives you is a site that works, tracking that shows you what's happening, and follow-up that doesn't depend on your memory. Those are the conditions for growth, not a guarantee of it.

Do I own everything you build?

Yes. Everything is built in accounts under your name, with logins you hold, and it becomes yours in full once you've paid in full.

What happens after the 30 days?

Everything keeps working without me. If you want help beyond that, ask about ongoing support.

If your business is guessing instead of tracking, that's fixable.